Job Description

Position Summary

The Store Manager at Fit2Run is the owner of the business at the store level—responsible for sales performance, team leadership, customer experience, operational excellence, and community engagement. This role blends hands-on selling, people leadership, and business management, ensuring the store delivers an unforgettable customer experience while developing and retaining top retail talent. The Store Manager is accountable for results, culture, compliance, and growth.

  Key Responsibilities

Sales & Customer Experience (50%)

· Lead from the front by actively selling on the floor during peak hours.

· Deliver Fit2Run’s signature gait analysis, fitting experience, and product education.

· Coach associates in consultative selling, conversion, and average transaction value.

· Ensure consistent execution of brand standards, service behaviors, and store presentation.

· Address customer concerns promptly and professionally, escalating when appropriate.

Success Metrics:

• Sales vs. budget
• Conversion rate
• Average transaction value (ATV)
• Customer satisfaction feedback and reviews

 People Leadership, Recruiting & Development (25%)

· Recruit, interview, hire, onboard, and train high-performing retail talent.

· Maintain appropriate staffing levels to support business demands.

· Develop Assistant Managers and high-potential associates for internal promotion.

· Conduct regular coaching, feedback, and performance check-ins.

· Drive employee engagement through recognition, communication, and involvement.

· Partner with HR on performance management, corrective action, and development plans.

People Metrics & Expectations:

• Employee Retention Rate: Target ≥ company average
• Internal Promotion Readiness: Bench strength identified at all times
• Training Completion: 100% compliance with required programs

 Administrative & Reporting (5%)

· Complete administrative tasks accurately and on time, including:

· Incident reports and documentation

· Maintain organized, confidential employee records.

· Communicate effectively with District Managers, HR, and corporate partners.

· Ensure compliance with company policies and applicable labor laws.

Scheduling & Labor Management (5%)

· Own the creation, posting, and maintenance of store schedules.

· Ensure labor aligns with traffic, sales trends, and budget expectations.

· Adjust schedules proactively to address callouts, coverage gaps, and business needs.

· Ensure all schedule changes are approved and properly documented.

· Prevent timecard errors and ensure wage-and-hour compliance.

  Inventory Management & Merchandising (5%)

· Maintain accurate inventory through cycle counts and physical inventories.

· Execute visual merchandising standards and product flow.

· Monitor shrink, investigate variances, and take corrective action.

· Ensure product availability aligns with customer demand and sales trends.

· Partner with corporate teams on inventory initiatives and product launches.

Community Engagement & Run Club Leadership (5%)

· Actively support and/or lead the store’s Run Club and community events.

· Build relationships with local runners, vendors, coaches, and community partners.

· Represent Fit2Run at local races, expos, and events as needed.

· Drive community engagement that builds brand loyalty and store traffic.

· Participate in Fit2Run Expos at Disney.

Success Indicators:

• Run Club participation and consistency (attending a minimum of 80% of events)
• Community event involvement
• Local brand awareness and relationships

Employee Relations & Compliance (5%)

· Foster a positive, inclusive, and respectful workplace culture.

· Address employee concerns promptly and professionally.

· Partner with HR on employee relations issues, investigations, accommodations, and corrective action.

· Ensure consistent application of policies and procedures.

· Maintain confidentiality and compliance with employment laws.

  Key Performance Expectations

· Sales Performance: Meet or exceed budget

· Retention Rate: At or above company average

· Customer Experience: Consistently high service standards

· Operational Compliance: Accurate reporting and documentation

· Talent Development: Ready-now internal successors identified

Qualifications

· 3–5+ years of retail management experience (specialty retail preferred)

· Proven ability to lead, coach, and develop teams

· Strong sales, customer service, and operational skills

· Experience with scheduling, payroll, inventory, and reporting systems

· Ability to work flexible hours, including weekends and holidays

· Passion for running, fitness, or specialty retail preferred

· Must be able to travel to and attend Fit2Run Expo events (requiring overnight stays) at Disney and other potential events as a part of leadership development, brand representation, and assist in achieving event KPI’s.

  Physical & Work Requirements

· Ability to stand and walk for extended periods

· Ability to lift up to 40 lbs.

· Frequent interaction with customers and employees

· Combination of sales floor activity and office-based work

Fit2Run Leadership Expectations

· Lead with integrity, accountability, and energy

· Be present on the floor when the business needs leadership most

· Model Fit2Run’s commitment to service, community, and performance

· Build a store culture that employees want to stay and grow in

Job Tags

Similar Jobs